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U.S. Casualty Insurance Bucks Soft Market Trend: Why Rates Keep Rising

U.S. casualty insurance rates rose 7% in Q3 2025 despite soft property markets. Learn why commercial auto and liability remain challenging.

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Written by
Christie Williams
U.S. Casualty Insurance Bucks Soft Market Trend: Why Rates Keep Rising

NEW YORK, NY – While commercial property, workers' compensation, and cyber insurance enjoy rate declines and favorable market conditions, U.S. casualty insurance continues bucking the soft market trend with rates increasing 7% in Q3 2025, driven by relentless social inflation and escalating nuclear verdicts that show no signs of abating. Commercial auto liability, in particular, posted its 14th consecutive year of underwriting losses with a combined ratio of 113, resulting in $6.4 billion in losses in 2024 alone, according to AM Best.

The divergence between softening property markets and hardening casualty markets reflects fundamental differences in loss drivers. Property losses, while elevated due to climate change, are ultimately limited by insured values and can be managed through catastrophe modeling, reinsurance, and selective underwriting. Casualty losses, however, face unlimited liability exposure amplified by social inflation—a toxic combination of aggressive plaintiff attorney tactics, sympathetic juries, litigation funding, and cultural shifts that view corporations as deep pockets to be tapped for social justice.

For businesses, this bifurcated market requires bifurcated strategies: capitalize aggressively on soft property markets while defending existing casualty coverage through superior risk management, strategic program structures, and acceptance that rate increases are inevitable but can be moderated through proactive loss control.

Understanding Social Inflation: The Core Driver

Social inflation describes the trend of insurance claims costs rising faster than economic inflation due to societal factors:

Nuclear Verdicts Exploding

"Nuclear verdict" = jury award exceeding $10 million

Frequency increase: Nuclear verdicts increased 300%+ from 2010-2015 to 2020-2025

Severity increase: Median nuclear verdict grew from $18M (2015) to $42M (2024)

Key verdicts driving market:

  • $1.0B verdict against trucking company (Texas, 2024)
  • $872M verdict in product liability case (Georgia, 2023)
  • $365M verdict in slip-and-fall case (Florida, 2024)
  • $280M verdict against hotel chain (California, 2023)

Why juries award massive verdicts:

  • Anchoring effect: Plaintiff attorneys request astronomical amounts ($500M, $1B), anchoring jury expectations
  • Corporate distrust: Cultural shift viewing large corporations as greedy entities that deserve punishment
  • Reptile theory: Plaintiff attorney tactics appealing to jury fears and emotions rather than facts
  • Social justice lens: Juries using verdicts to address perceived societal inequities
  • Litigation funding: Third-party investors funding lawsuits, enabling aggressive tactics and reducing settlement pressure

Commercial Auto Liability: The Perfect Storm

14th consecutive year of underwriting losses with no end in sight:

Loss drivers:

  • Distracted driving epidemic: Smartphones, in-vehicle technology creating constant distractions
  • Driver shortage: Trucking industry desperate for drivers, lowering standards and hiring inexperienced operators
  • Vehicle size/weight: Larger vehicles (SUVs, trucks) causing more severe injuries in accidents
  • Medical cost inflation: Emergency medical costs rising 8-12% annually
  • Repair costs: Advanced vehicle technology (sensors, cameras, electronics) increasing repair costs 30-50%
  • Litigation targeting: Plaintiff attorneys specifically targeting commercial vehicles, knowing insurers have deeper pockets
  • Reptile theory effectiveness: Juries sympathize with injured individuals vs. commercial entities

Result: Rates increasing 11-15% annually despite carriers' best efforts

Liability Verdicts Expanding

Beyond auto, general liability and product liability facing escalating verdicts:

Slip-and-fall: Once modest claims ($50K-$150K settlements) now routinely exceed $1-5M with some nuclear verdicts

Product liability: Mass tort litigation creating billion-dollar exposure (talc, opioids, PFAS, etc.)

Premises liability: Property owners facing massive verdicts for security failures, inadequate maintenance, or design defects

Dram shop: Bars and restaurants facing $5-20M verdicts for over-serving intoxicated patrons

Regional Variations in Casualty Market

Most Challenging Markets (Rate Increases 15-30%+)

California: Plaintiff-friendly jurisdiction with aggressive attorneys, sympathetic juries, and expansive liability standards. Commercial auto and liability rates up 20-35%.

Florida: High litigation frequency ("lawsuit capital"), insurance fraud, and relaxed attorney advertising creating perfect storm. Rates up 25-40% for liability.

New York: High jury verdicts in NYC metro, aggressive plaintiff bar, and expansive comparative negligence driving 18-28% rate increases.

Illinois (Cook County): Chicago juries known for massive verdicts, plaintiff-friendly judges. Rates up 20-30%.

Texas (major metros): Despite tort reform efforts, Houston and Dallas juries delivering nuclear verdicts. Rates up 15-25%.

Moderate Markets (Rate Increases 7-15%)

Georgia, South Carolina, North Carolina: Growing litigation frequency but more predictable jury behavior. Rates up 10-15%.

Midwest states (Ohio, Indiana, Michigan): Moderate social inflation but increasing trend. Rates up 7-12%.

Mountain West (Colorado, Utah, Arizona): Lower frequency but severity increasing. Rates up 8-12%.

Stable Markets (Rate Increases 3-8%)

Rural states with tort reform: States with strong tort reform (South Dakota, Wyoming, Montana) seeing modest increases of 3-8%.

Deep South (Alabama, Mississippi, Louisiana): Already elevated rates but stable to moderate increases of 5-10%.

Strategies for Managing Casualty Hard Market

Strategy 1: Prioritize Risk Management and Loss Control

In hard casualty markets, risk management is the only reliable way to moderate rate increases:

Commercial auto programs:

  • Telematics: Implement GPS/camera systems monitoring driver behavior (speeding, hard braking, distracted driving)
  • Driver training: Annual defensive driving courses, ongoing coaching based on telematics data
  • Hiring standards: Rigorous background checks, MVR reviews, drug screening
  • Safety culture: Zero-tolerance policies for violations, rewards for safe driving

ROI: Telematics reduces accident frequency 20-30%, qualifying for 15-25% premium discounts

General liability programs:

  • Safety audits: Quarterly property inspections identifying slip/trip hazards
  • Incident reporting: Immediate reporting and documentation of all incidents (even if no injury)
  • Surveillance: Security cameras deterring fraudulent claims and providing evidence
  • Customer communication: Clear signage, warnings, and procedures reducing liability exposure
  • Employee training: Staff trained on safety protocols, customer interaction, incident response

Product liability:

  • Quality control: Rigorous testing and inspection preventing defective products
  • Warning labels: Clear, comprehensive warnings on products and packaging
  • Recall procedures: Established procedures for rapid product recalls if issues identified
  • Documentation: Detailed records of design, testing, manufacturing, and distribution

Strategy 2: Optimize Program Structure

Traditional program: Single carrier providing full limits ($1M primary + $10M umbrella = $11M total)

Optimized program: Layered structure across multiple carriers

Example structure:

  • Primary layer: $1M with Carrier A (often most expensive layer)
  • 1st excess: $5M excess of $1M with Carrier B
  • 2nd excess: $5M excess of $6M with Carrier C
  • 3rd excess: $10M excess of $11M with Carrier D

Benefits:

  • Increased competition: Each carrier quotes specific layer, increasing competition
  • Rate optimization: Some carriers more competitive for primary, others for excess
  • Capacity: Access to higher total limits by combining multiple carriers
  • Risk management: Carriers in specific layers have different appetites and requirements

Cost impact: Layered programs often save 10-20% vs. single-carrier programs for same total limits

Strategy 3: Consider Captive Structures for Primary Liability

Group captives or single-parent captives can significantly reduce long-term liability costs:

How it works:

  • Captive retains $250K-$1M per claim (primary layer)
  • Purchase excess insurance from commercial market for catastrophic losses
  • Captive retains underwriting profit from favorable loss experience

Advantages:

  • Cost savings: 20-40% over 5-10 years vs. fully-insured programs
  • Cash flow: Premiums paid to own captive, not third-party insurer
  • Control: Direct control over claims handling and settlement decisions
  • Profit retention: Underwriting profits and investment income retained vs. paid to commercial insurer
  • Tax benefits: Premium deductions with potential for tax-advantaged accumulation

Requirements:

  • $250K+ annual liability premium (minimum for economic viability)
  • Strong risk management and loss control
  • Multi-year commitment (3-7 years minimum)
  • Capital to fund reserves ($500K-$2M typically)

Example: A transportation company with $800K annual liability premium:

  • Commercial market: $800K annual premium, no profit sharing
  • Captive structure: $500K annual captive premium (retained $500K per claim) + $300K excess insurance
  • Over 5 years with favorable losses: $4M total cost vs. $4.5M commercial market (11% savings)
  • With excellent losses and investment returns: $3.5M total cost (23% savings)

Strategy 4: Implement Aggressive Claims Management

Early intervention and aggressive defense reduces severity:

Immediate response: Respond to all claims within 24 hours, investigate thoroughly, document extensively

Litigation management:

  • Hire experienced defense counsel early (don't wait for lawsuit)
  • Fight questionable claims aggressively (insurers reward accounts that don't settle readily)
  • Use surveillance, social media investigation, and expert witnesses to challenge fraud
  • Consider trial vs. settlement strategically (sometimes trying cases deters future claims)

Medical management (for auto liability and premises liability):

  • Direct claimants to preferred medical providers when possible
  • Use nurse case managers for serious injuries
  • Challenge excessive or unnecessary treatment
  • Use independent medical exams (IMEs) to counter exaggerated claims

Communication: Regular communication with insurer claims team, providing information, cooperating fully, demonstrating proactive management

Result: Employers with aggressive claims management see 20-30% lower average claim costs and qualify for better renewal rates.

Strategy 5: Explore Parametric or Alternative Risk Solutions

For specific risks, parametric or alternative structures may supplement traditional coverage:

Parametric auto liability: Policies paying fixed amount when specific events occur (rollover accident, fatality, etc.) regardless of ultimate liability. Provides immediate liquidity while traditional liability claim resolves.

Litigation insurance: Policies covering defense costs and settlements for specific litigation categories (employment practices, IP disputes, contract disputes). Supplements traditional E&O/D&O.

Segregated cell captives: Lower-cost captive alternative requiring less capital and shorter commitment.

What Could Moderate Casualty Hard Market

Tort Reform

Legislative changes capping non-economic damages, limiting attorney fees, or reforming venue rules could moderate nuclear verdicts.

Recent reforms:

  • Florida (2023): Caps on non-economic damages, reduced statute of limitations, limitations on attorney fees
  • Texas (ongoing): Efforts to limit venue shopping and attorney advertising
  • Federal proposals: Congressional discussions of federal tort reform for interstate commerce

Likelihood: Moderate—tort reform faces opposition from plaintiff bar and consumer advocates, but growing crisis may drive action.

Jury Verdict Reversals on Appeal

If appellate courts begin consistently reducing or overturning nuclear verdicts, trial court juries may moderate awards.

Recent trends: Some nuclear verdicts reduced 50-70% on appeal, but many upheld or reduced modestly (20-30%).

Insurance Carrier Capacity Withdrawal

If casualty losses become unsustainable, carriers may exit markets (similar to Florida homeowners), forcing legislative action.

Early signs: Some carriers reducing casualty limits, exiting specific industries (trucking, hospitality), or implementing strict underwriting requirements.

Key Takeaways

U.S. casualty insurance rates increased 7% in Q3 2025, bucking overall soft market trend due to social inflation and nuclear verdicts.

Commercial auto liability posted 14th consecutive year of underwriting losses ($6.4B in 2024) with combined ratio of 113, driving rate increases of 11-15%.

Nuclear verdicts increased 300%+ in frequency and median severity doubled from $18M to $42M, creating unpredictable and escalating liability exposure.

Regional variation is extreme—California, Florida, New York, and Illinois facing 20-40% rate increases while rural states with tort reform seeing 3-8% increases.

Risk management is the only reliable way to moderate rate increases in hard casualty markets—telematics, safety programs, and training reduce losses 20-30% and qualify for premium discounts.

Layered program structures save 10-20% vs. single-carrier programs by increasing competition and accessing specialized carrier appetites.

Captives can reduce long-term costs 20-40% for businesses with $250K+ annual liability premiums through profit retention and control.

Tort reform and jury verdict reversals offer potential long-term relief but unlikely to materially impact markets in 2025-2026.

The casualty hard market shows no signs of moderating in the near term. Businesses must accept that rate increases are inevitable but can be moderated through superior risk management, strategic program structures, and proactive claims management. While property and workers' comp markets create opportunities for cost savings, casualty markets require defensive strategies focused on loss control and alternative risk structures to manage escalating costs. The bifurcated market demands bifurcated strategies—capitalize aggressively where markets are soft, defend strategically where markets are hard.


Need help navigating the challenging casualty insurance market? While rate increases are inevitable given social inflation trends, businesses implementing robust risk management and exploring alternative program structures can moderate cost escalation. Working with brokers specializing in casualty insurance ensures access to the most competitive markets and optimal program design.

Sources: AM Best Commercial Auto Report, Marsh Global Insurance Market Index, Casualty Market Analysis